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HootSuite: How to Automatically Send RSS Content to Social Media Accounts
Content: When you're overwhelmed as a communicator, automation can be key. This post deals with taking the new content of an existing RSS feed and sending it automatically to social media platforms...
View ArticleDon't send Facebook posts directly to Twitter
Content: When it comes to automating posts, you might consider sending the post from the platform with the most limitations and automate from there. Otherwise, you run into trouble. For example, if you...
View ArticleTime Management for Social Media
Content: Time management is the number one concern for communications staff whose jobs involve social media to any degree. No matter what the topic of my presentation or workshop, when it is time for...
View ArticleReporting On Your Social Media Analytics
Content: If you manage social media accounts for your department or school, you should be regularly and consistently looking at your analytics. Pull and file reports so you can evaluate changes over...
View ArticleBlended RSS Feeds
Content: "RSS" is published online content shown a standardized web feed format. An RSS feed syndicates content in such a way that it is readable by "RSS readers," such as Google Reader (which will be...
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